Jones & Vining: Lasts

SYNOPSIS

One of the world’s premier last-makers, Jones & Vining is helping Bata standardize lasts, the better to improve consistency of fit and comfort of footwear.

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Providing fit solutions to major shoe brands since 1930, Jones & Vining is the exclusive last-maker to many of the top footwear brands in the world, including Nike, Adidas, New Balance, Merrell, Uggs, Saucony and Timberland. BIL has worked closely with J&V to determine the most effective use of their products. To ensure complete consistency, J&V has been chosen as the sole supplier of lasts for all Bata collections worldwide.

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Discerning shoe buyers will appreciate the superior fit J&V offers across all categories and shoe styles in the Bata family.

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